Unni Mukundan’s ‘Marco’ has been breaking records and stereotypes left, right and centre. The film, released on 20th December 2024, has seen unprecedented success, turning it into a superhit in Malayalam.
On top of that, the film has received immense love from the Hindi audience, making it Malayalam cinema’s highest-grossing Hindi-dubbed film.
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The film is also set to mark its Telugu release on January 1st, followed by the Tamil release on January 3rd.
This immense and unexpected popularity of the film has led to Netflix acquiring the digital rights for ‘Marco’, making it a golden deal for both Netflix and the makers of the film.
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It is also evident that Netflix’s move has been driven by Marco’s success. The same Netflix would have thrown them out of its office had the makers approached it before the film became a pan-India sensation.
Marco’s craze has been of immense help to the makers in demanding a deal from Netflix on their own terms, and it seems that they have got it as well.
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Netflix has its own agenda here as well, as many more people will want to watch the film after its release on the OTT platform.
Being termed as ‘India’s most violent film’, Marco has experienced the peak of cinema due to its intense action sequences and gory violence, despite the story and direction being average at best.
With fans eagerly waiting for the Netflix release, it will be interesting to see how this unexpected but praiseworthy film performs in the Wild West that is OTT.
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