LiveGood, a direct selling company launched just 13 months ago, has already reached the milestone of one million members. Focused on helping people through advanced nutritional supplementation made with results-driven ingredients, LiveGood operates as a membership-based program and differentiates itself through a lower-cost pricing strategy that prioritizes direct membership sales and affiliate marketing. Memberships provide access to wholesale product pricing and are available for $9.95 per month or $99.95 annually with the ability to cancel at any time. The company also offers an affiliate marketing opportunity that customers can leverage to earn money on products they share with others.
The company’s growing product portfolio includes a variety of multivitamins and supplementations that target specific needs, like sleep aids, inflammation management, muscle recovery and weight management. All of them are manufactured in the US, have been produced in a cGMP/NSF certified manufacturing facility and were developed under the guide of LiveGood’s Director of Product Development Ryan Goodkin, who holds a doctorate in pharmacy and has a background as a natural health practitioner and pharmacist.
“I don’t create products to sell,” Goodkin said. “I create products to use, and for my family to use. There is no way I am going to let my family put something in their body that I don’t trust 100%. That’s why I started LiveGood. I formulated every product. I know exactly what is in them. And I would not go a day without them!”
LiveGood’s unique pricing strategy eliminates the “middle man” and instead delivers products directly to the consumer at a lower price point. This approach, which has already attracted one million members and counting, led the company to grow its revenue 3000% in its first full year, from $300,000 in 2022 to $92 million in 2023.
Members who are interested in developing a side hustle can utilize the company’s affiliate program to earn additional income by sharing the LiveGood memberships and products without the pressures of having to build or lead a team.
“People need nutritional supplements to be healthy,” said Ben Glinsky, LiveGood Founder, who has more than two decades of experience leading successful nutritional supplement companies. “Unfortunately, most people just can’t afford them. On top of that, it’s very difficult for many people to sell expensive products to friends just so a few people at the top of a compensation program can make money. Now, people can get the products they need at prices they can afford, and can be proud to share them with friends.”
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